Our best-selling, truly ICONIC shimmer-spritz, Prep-Set-Glow now has a NEW summer-time sister SELF TAN spray!


FREE FULL SIZE lip plumping gloss - Just Spend $50

*One gift per customer. Claim free gift at checkout. Qualifying value excludes shipping & gift cards. Limited time only.

Founded six years ago by entrepreneur Jade Elliot, ICONIC London is world-famous for our GLOW-giving products, loved by professional makeup artists, a-list celebrities and influencers alike! ​ ​

Inspired by a passion for makeup and the exciting, limitless energy of London’s busy, city life, the team at ICONIC London are on a mission to create on-the-glow, vegan, cruelty-free products that make you look as good as you feel, babes!

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