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Triple Threat Mascara

Regular price $28.00
Bestselling Triple Threat Mascara lengthens, lifts and volumizes for next-level lashes. Now also available in rich chocolate brown.
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    bestseller
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Triple Threat Mascara

Regular price $28.00
Bestselling Triple Threat Mascara lengthens, lifts and volumizes for next-level lashes. Now also available in rich chocolate brown.
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    What It Is

    Are you ready for voluminous, long and lifted lashes giving an intense, dramatic look that lasts all day? An ultra-black, stunning, weightless formula that volumizes, lengthens and lifts lashes all day and well into the night for a dramatic fluttery look. The easy-to-handle slim brush gets right to the root of your lashes for an instant smouldering, fuller lash line, whilst the dense bristles separate and coat lashes evenly with deep-black, intense fullness and length – the best alternative to false lashes.

    The rich chocolate shade compliments all eye colours, enhancing your look for a long-lasting effect without adding too much ‘oomph’ for your everyday look. Perfect for those days where you just want to add a little somethin’ somethin’ without going overboard, this new hue is a great SECOND shade to have in your ICONIC kit and it’s perfect for softer, bridal glam or for our very fair babes who find jet-black lashes a little too dramatic.

    Triple Threat MASCARA coats lashes evenly with fullness and length, delivering a 'your lashes but better' effect. Its smudge-free, transfer-proof and clump-free formula ensures a flawless look that lasts all day and well into the night. Perfect for everyday ‘no makeup’ looks – or for a natural-looking holiday lash tint effect – this is the perfect mascara for when you want your lashes to look lifted, longer and more volumised… naturally.

    100% Vegan

    9 ml ℮ / Net Wt. 0.30 fl.oz. (US)

    REAL RESULTS

    94% AGREE: Voluminous, long and lifted lashes giving an intense, dramatic look that lasts all day (Black*)

    91% AGREE: This mascara makes lashes look longer (Brown**)

    91% AGREE: This mascara stayed on all day(Brown**)

    89% AGREE: This mascara makes lashes look fuller (Brown**)

    84% AGREE: Easy to achieve a false-lash look (Black*)

    80% AGREE: Transfer resistant and smudge-proof (Black*)

    *Based on 1-week user trial of 50 consumers aged 18-35

    **Based on 1-week user trial of 50 consumers aged 18-35

    How to Use


    With our trademark easy-to-use slim brush that enabled you to get right to the roots, the Triple Threat Mascara is a dream to apply. Wiggle the brush in a zig-zag motion at the base of your lashes to capture every last lash before sweeping through the ends to give major length. For a complete summer look, pair with our new Instant Sunshine Bronzing Drops to add warmth to your complexion and finish with a slick of our Lustre Lip Oil for a radiant, effortless glow.

    SHADES

    Black - ICONIC ultra black shade for a dramatic fluttery look.

    Brown - NEW rich chocolate brown shade perfect for a more natural, slightly softer everyday look.

    Ingredients

    CARNAUBA EAX: A vegan wax extract from a Brazilian palm, and it’s texture helps create a flexible, weightless film on the lashes.

    SUNFLOWER SEED WAX: A vegetable-derived emollient wax with soothing properties that allows for a defined, lengthened look to lashes.

    GLYCERIN: Hydrating and smoothing whilst helping the formula adhere to the lashes for a flake-free finish.

    BLACK SHADE: AQUA (WATER, EAU), GLYCERYL STEARATE, COPERNICIA CERIFERA CERA (COPERNICIA CERIFERA (CARNAUBA) WAX), CERA MICROCRISTALLINA (MICROCRYSTALLINE WAX), RICINUS COMMUNIS SEED OIL (RICINUS COMMUNIS (CASTOR) SEED OIL), POLYVINYL ALCOHOL, PROPYLENE GLYCOL, STEARIC ACID, PALMITIC ACID, AMINOMENTHYL PROPANOL, PHENOXYETHANOL, CAPRYLYL GLYCOL, SODIUM DEHYDROACETATE, LECITHIN, TOCOPHEROL, ASCORBYL PALMITATE, CITRIC ACID, CI 77499 (IRON OXIDES)

    BROWN SHADE: AQUA (WATER, EAU), COPERNICIA CERIFERA CERA/COPERNICIA CERIFERA (CARNAUBA) WAX, SYNTHETIC BEESWAX, GLYCERYL STEARATE, STEARIC ACID, PALMITIC ACID, PROPYLENE GLYCOL, PVP, HELIANTHUS ANNUUS SEED CERA/HELIANTHUS ANNUUS (SUNFLOWER) SEED WAX, AMINOMETHYL PROPANOL, PHENOXYETHANOL, CAPRYLYL GLYCOL, GLYCERIN, HYDROXYETHYLCELLULOSE, SODIUM DEHYDROACETATE, DISODIUM PHOSPHATE, POLYSORBATE 60, SODIUM PHOSPHATE, Cl 77499 (IRON OXIDES), Cl 77491 (IRON OXIDES), Cl 77492 (IRON OXIDES).

    Shipping & Returns

    Standard US Delivery:
    Orders under $45: $6.50
    Orders $45 or over: FREE

    Please note: all orders are sent tracked. You will receive a dispatch confirmation email, including a tracking code, when your order leaves our warehouse. If you have any queries, please contact our customer service team.

    We aim to deliver all standard mainland US standard deliveries within 3-7 working days. Remote locations, adverse conditions or courier-specific issues may cause delays. Sometimes during holiday or busy periods, deliveries may take longer. 

    Returns:
    Simply return the item in its original condition and packaging within 14 days of receiving your order for an exchange or refund. For health, safety and hygiene reasons, we will not be able to offer a refund, replacement or exchange on used items. We are unable to process a refund or exchange on Mascara. We can only accept returns or exchanges for orders placed on our website. If your order contained a free gift this will also need to be returned in order to receive a refund.

    Customer Reviews

    Based on 1930 reviews
    87%
    (1685)
    8%
    (146)
    3%
    (54)
    1%
    (21)
    1%
    (24)
    B
    Beckyjg
    What is your age?: 46+
    What is your skin type?: Combination
    What best describes your skin tone?: Light
    What is your eye colour?: Blue
    Disappointing

    Bought as a Christmas present to myself after seeing influencers recommend highly on instagram. First impression was it looked high end for a purse friendly price, the gold tube looks classy on my dressing table putting my other mascaras to shame in their boring black suits. Was dubious about the brush as in the past have had problems with plastic/silicone brush application but this did actually apply the mascara to every single lash including the barely there ones. The downside is the mascara itself was slightly clumpy on application and wasn’t able to control the amount on the brush with it being plastic you couldn’t scape off excess on rim of tube, also flaked off after a few hours leaving me with flakes under my eyes which on an evening out looked unsightly. Tried a few times with e same result. Did come off easily with make up remover but again flaked off on to cotton pad rather than melted.

    K
    KATE W.
    What is your age?: 46+
    What is your skin type?: Combination
    What best describes your skin tone?: Fair
    What is your eye colour?: Blue
    Iconic Mascara

    Really impressed with its performance. I understand all the 5* reviews.

    C
    Customer
    The Best Mascara ever !!!

    I was so sceptical about trying this mascara after popping it on my basket on so many occasions !!
    Wow , I was so pleased , bottom and top lashes look incredible !
    The brush is more like a comb that coats your lashes perfectly ,without any smudging or panda eyes !!!
    I’m hooked , and have now found my forever mascara !!

    C
    Christine B.
    What is your age?: 46+
    What is your skin type?: Combination
    What best describes your skin tone?: Light
    What is your eye colour?: Brown
    Mascara

    Been looking for a mascara to actually look good on my lashes and Boom! I found it! I love it! Enhances my lashes beautifully, would highly recommend it
    Thanks Iconic.

    Y
    Yvonne S.
    Love it

    This is a luxurious mascara, smooth yet separates the lashes beautifully

    J
    Julie
    What is your age?: 46+
    What is your skin type?: Combination
    What best describes your skin tone?: Light
    What is your eye colour?: Green
    Mascara

    I find it ok. I have had cheaper mascaras that work just aswell. I do only have short lashes but find this mascara doesn't make them look any longer or thicker. It tends to clump at the base and not much of the colour goes to the end.

    Hi Julie, thanks for your feedback! We suggest waiting a few seconds for the mascara to dry on the lashes before applying another layer to avoid clumping! We hope this helps and you get on better with your mascara xx

    C
    Claire H.
    Live this product

    Great mascara wish it was cheaper

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